NowForce utilizes mobile data from Reporters and Responders, combined with centralized Dispatch. In case of an incident, Reporters can use their smart device to share their location, information and video footage with the Dispatch operator. The operator sees in real time what is going on, knows where his Responders are and can always allocate the right person(s) - based on location, qualifications, availability and resources - to the scene of an incident. Always provided with real time information and video footage. The dispatching process can even be automated, without a human dispatcher. Responders use the app on their smart device to review the information and communicate with the Dispatch operator, a Reporter or directly with a victim. This creates a dynamic operational picture of the situation and ensures adequate emergency response, every time.